> For the complete documentation index, see [llms.txt](https://awakeinvest.gitbook.io/shares/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://awakeinvest.gitbook.io/shares/selecting-a-company/initial-considerations.md).

# Initial Considerations

Congratulations! You're now ready to start your journey to create a proposal, but what now? It's best to start with a target company where you think your idea for change can make a difference. 

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### Target Company Profile

1.  Large public multinational companies beholden to public opinion and issues of Corporate Social Responsibility (CSR). 
2. Companies with large institutional investors/asset managers shareholders who are unhappy with the current direction and have their own ESG policies which are not being fulfilled by the firm's current policy (i.e. Engine No. 1 campaign). 
3. Companies whose share prices are underperforming against the competition and where shareholder sentiment is that a change of course needs to be made

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